TIPS

Tips & Strategic Sources

Conseils et sources stratégiques
Consejos y Fuentes estratégicas

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Helpful Tips / Conseils utiles / Consejos útiles

Basic Rules for French Canadian Text (PDF) - By in FRENCH only inc. (IFO)

Translation Tips for the French Canadian Market (PDF) - Retail, Food and Beverage Industries By in FRENCH only inc. (IFO)

Choosing Quality levels (PDF) - Publishing Level - full QC? 1st Draft? Gisting/Verbal sight reading? By IFO

Not all errors are created equal! - Quality Metrics - Quality Metrics example. Target audience/end use of a document should be key. By IFO

Our Client Service PLEDGE - What you should expect as a client & what you should know about us

Informative Readings/Posts • Textes/publications informatifs • Textos / publicaciones informativos

The Translation Triangle

In English, dogs go WOOF, but in French they go OUAF. - By Kim Pines, Linkedin posts - 2016

Who cares about French Translation? - By Birgit Blain, Birgit Blain & Associates, writer for Food in Canada, Grocery Business and CanadianGrocer.com

Can you use Google's Nutrition Tools to create a label? - Courtesy of / Avec l'aimable autorisation de / Cortesía Lorraine Stanford LTS Consulting

The Difference between Canada & the U.S. in Advertising, Promotions & Privacy Law 2013 - Slideshow from / Diaporama de / Presentación de diapositivias de Gowlings LLC, Knowledge Centre

Everything you wanted to know about advertising in Canada 2010 (PDF) - courtesy of / Avec l'aimable autorisation de / Cortesía de Gowlings LLC

Advertising law–Uniquely Canadian Issues (PDF) - Shelley Samel, Courtesy of / Avec l'aimable autorisation de / Cortesía de Gowlings LLC

Doing Business & Advertising in Canada 2014 (PDF) - By Brenda Pritchard, courtesy of / Avec l'aimable autorisation de / Cortesía de Gowlings LLC

Selling Yogurt 2008(PDF) - courtesy of / Avec l'aimable autorisation de / Cortesía de Food In Canada Magazine

An idealization of the translator - Slavomir Belis, English<>Slovak Translator, traducteur anglais<>slovaque, traductor inglés <> eslovaco

Synergistic business connections / strategic sources
relations d'affaires synergiques/sources stratégiques
relaciones comerciales sinérgicas/fuentes estratégicas

Regulatory Compliance / Labelling / Branding / Copywriting

Conformité réglementaire / étiquetage / stratégie de marque / redaction
Conformidad reglamentaria / etiquetado / estrategia de marca / redacción

[Click on any logo to visit a website]

Close to the Heart is a professional nutrition services company providing expertise in a broad range of services including food regulations, nutrition communications and public relations. President of Close to the Heart Angela Liuzzo is a Registered Dietitian with over 15 years of nutrition and food and beverage regulatory experience.
Legal Suites Inc./Bulcan FoodBev Consultants Inc. - Hands on food compliance consulting for Canada & US. Label review services, Label Registration and other regulatory service s such as interim and temporary marketing authorizatons, food additive submissions, etc.

We make brands more saleable!

Birgit Blain & Associates carve out solutions for your needs in strategy, brand and packaging development, for retail and food service. Seasoned food experts supporting food processors & brand owners with an appetite for growth. Specialists in Brand Development, Product Commercialisation and Private Label Brands. A multidisciplinary team of highly skilled experts in packaged goods and food retailing. Benefit from insights and years of experience with Canada's largest food retailer and President's Choice®, one of Canada's most trusted brands.

Focal Point Research Inc. - is a consulting company which has the unique ability to assist in many aspects of launching and improving products. From early concept to regulatory approvals, product and package development, manufacturing and quality assurance, we provide comprehensive insight not typically found in a single firm.
Pistachio - writing about the business of food.Stephanie Ortenzi established Pistachio as a copywriter specializing in marketing for restaurant and food companies, informed by a 15-year career as a professional chef. She produces all manner of written marketing messages - digital and print content marketing, newsletters, ad copy, advertorial, press kits, direct marketing, video scripts, menu branding, HR communications, ghost-blogging, sell sheets, creative briefs - with SM and SEO literacy to boot.
NSF International - provides expertise and accredited services across all supply chain sectors, including agriculture, animal feed, produce, processing, distribution, quality management software, retail and food services. Services include the Global Food Safety Initiative, HACCP validation and inspection, supply chain and agriculture certification and audits, food package testing, food labelling analysis, product and process development, food safety consulting and classroom, online, onsite and eLearning food safety training.
COR - is the kosher certification trademark used by the Kashruth Council of Canada, the largest kosher certification agency in Canada. COR has been servicing the Canadian food industry for over 60 years and now certifies 70,000 products at approximately1000 facilities across Canada and around the world.

Richard Rabkin, Director of Marketing & Business Development
Phone: (416) 635-9550
McCarthy Consultant Services Inc. - MCSI is trusted and valued by the pharmaceutical, biotechnology, medical device, food, natural health products and cosmetic industries for its efficient, timely, and effective regulatory work. The staff and Associates of MCSI have extensive background working in these highly regulated and constantly evolving industries. MCSI also has the capability to handle your drug and medical device regulatory needs in the US and the EU.

International Etiquette & Business Consultants

Conseillers en affaires et en étiquette internationals
Consultores en negocios y etiqueta qiqueta internacionales

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L.B.C Consulting Services are management consultants that specialize in marketing research. Good business decisions are based on good information. Market research provides critical input required to create an effective business plan, launch a new service, fine tune existing services or even expand into new markets. Marketing research can collect and monitor information regarding your clients’ satisfaction and help you meet or even exceed your clients’ expectations. A happy client is a loyal client. Contact Steve Letvosky.
Cultural & Generational Training - customized multicultural solutions for your business. If you are like most business people, you’ll make three cross-cultural business mistakes in the first minute or so of meeting someone from a different culture. You’ll wonder why you did not win their confidence and/or earn their business? By working with us, we will provide you and your business associates powerful cultural insights and highly valuable cultural “competitive edges” in multicultural business so that prospects from different cultures prefer to do business with you. We will make sure that your cross-cultural skills in understanding, connecting, communication, adapting, selling, and managing people from different cultures becomes highly effective. Contact Bill Dennis.
Cultural & Generational Training - customized multicultural solutions for your business. If you are like most business people, you’ll make three cross-cultural business mistakes in the first minute or so of meeting someone from a different culture. You’ll wonder why you did not win their confidence and/or earn their business? By working with us, we will provide you and your business associates powerful cultural insights and highly valuable cultural “competitive edges” in multicultural business so that prospects from different cultures prefer to do business with you. We will make sure that your cross-cultural skills in understanding, connecting, communication, adapting, selling, and managing people from different cultures becomes highly effective. Contact Bill Dennis.
Bell Alliances International Inc. - specializes in building alliances, joint ventures, or a wide range of other types of business partnerships with Asian companies in the areas of food, natural products, dietary supplement, health and beauty aids industries and the life sciences. Contact: Valerie Bell.

Legal Services

Services juridiques / Servicios jurídicos

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Sara Zborovski practises intellectual property law the Toronto office of Norton Rose Fulbright LLB. She assists companies regulated by Health Canada to obtain market access and in all areas of compliance. She helps clients navigate the regulatory landscape created by the Food and Drugs Act and its related regulations, and the intersection with intellectual property issues. Ms. Zborovski advises clients on product classification, clinical trials and market authorization strategies. She advocates before all branches of Health Canada on behalf of the pharmaceutical, medical device, natural health product, food and beverage industries, and has particular experience with the regulatory requirements for new products, including new medicinal ingredients, medical marijuana, electronic cigarettes and functional foods.

On the compliance side, she advises on advertising and marketing programs (including label review), pharmaceutical marketing and pricing requirements (including matters relating to provincial formulary listing), compliance programs relating to manufacturing and import (establishment licensing, GMP programs, post-market reporting obligations, and packaging) and intellectual property issues. Sara also works with all industries in matters relating to product safety, including crisis management, advocacy before the Inspectorate and product recalls. For more information click here.
Brenda Pritchard has over 30 years of experience practising exclusively in advertising and marketing law.

Brenda's practice includes: advertising copy review; coupon, premium and contest promotions; social media and privacy advice, negotiation of music, talent and artistic rights for use in production; merchandising and publishing contracts and negotiation; Advertising Standards Canada hearings and defending against misleading advertising charges.

Gowlings LLC is an international full-service law firm with more than 750 legal professionals who have consistently been sought out for their creativity, effectiveness and value. From coast to coast and around the globe, clients trust Gowlings for their most critical business law, intellectual property and advocacy needs. We are one of Canada’s largest and most recommended law firms, providing a full suite of effective and valuable legal services to ensure our clients’ success.

Production / Sound / Staging / Talent

Production / Son / Mise en scène / Talent
Producción / Sonido / Puesta en escena / Talento

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Ashen White is a professional audio, lighting, video and staging company. Operating in the southern Ontario region, our dedicated staff can assist you with complete AV production services for corporate functions, theatrical productions and live concert events. Ashen White also has an in-house team of sales and installation professionals who can help you configure and install complete audio, lighting and video packages for any size venue.
Liane de Lothbinère - Bilingual Talent & Producer
- On camera talent / voiceovers / singing / jingles in English and French
- Triple carded: ACTRA, UDA and AFTRA; SIGNATORY to ACTRA and UDA
- Product & direct jingle sessions
- "Go-to Girl" for musicians, studio and talent
Amara Studios is a a full service commercial and corporate photography studio located in Toronto, Ontario, Canada offering a broad spectrum of creative photography and design services.

Our photographers are ready to create outstanding images of your products, corporate environments, people or events. We have over twenty years of experience working with Fortune 500 companies, marketing firms, advertising agencies and start up businesses, creating images that strengthen their brand image.

Contact: Suzanne Merrett
JBI Studios provides customized multimedia services for corporate, entertainment, marketing and e-Learning clients.

Technical Writing / Content Management

Rédaction technique / Gestion de contenu
Escritura técnica / Gestión del contenido

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Write Less. Write Better. Technical Writing, Content Creation, Management & Distribution, Training

Contact: Bernard Aschwanden
Society for Technical Communication (STC) is a professional association dedicated to the advancement of technical communication. Technical communicators research and create information about technical processes or products directed to a targeted audience through various forms of media.
Society for Technical Communication (STC) - Toronto Chapter

Executive Recruitment

Recrutement de cadres
Reclutamiento de ejecutivos

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CSG Corporate Search Group - Recruiters dedicated to assisting our clients in finding their greatest asset, PEOPLE. We provide a comprehensive service to North American corporations who are undertaking initiatives in improvement and organizational change. Specialized in Sales & Marketing resources. Telephone 416-235-2554

Corporate Training

Formation en entreprise
Capacitación empresarial

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Founded in 1988, Eagle's Flight Training is a global leader in the design, development and delivery of innovative learning solutions that improve individual, team and leadership performance through the use of highly engaging experiential learning.

Government Departments / Industry Associations
Ministères / Associations d'industrie
Departamentos gubernamentales / Asociaciones de industrias

General & Advertising

Général et publicité
General y publicidad

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Advertising Standards of Canada is the national not-for-profit advertising self-regulatory body.
ASC's Clearance Services is Canada’s leading not-for-profit preclearance body delivering a fee-based, objective and independent advertising copy review and advisory service for industry. Preclearance services are available in five regulated advertising categories including: alcoholic beverages, children’s, consumer drugs and natural health products, cosmetics, food and non-alcoholic beverages.
English page of the Office québécois de la langue française including Regulations adopted under Quebec's French Language Charter and Infoguides on French language requirements in commerce, business and the workplace within the Province.

Food

Alimentation / Alimentos

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The Canadian Food Inspection Agency (CFIA) is responsible for the administration of food labelling policies related to misrepresentation and fraud in respect to food labelling, packaging and advertising (FDA), and the general agri-food and fish labelling provisions respecting grade, quality and composition specified in the Canada Agricultural Products Act (CAPA), the Meat Inspection Act (MIA) and the Fish Inspection Act (FIA). In addition, the CFIA has responsibility for the administration of the food-related provisions of the Consumer Packaging and Labelling Act (CPLA), including basic food label information, net quantity, metrication and bilingual labelling.

Food Labelling & Advertising-Main Page
Food Labelling for Industry & Tool
Nutrition Claims

Health Canada is responsible, under the Food and Drugs Act (FDA), for the establishment of policies and standards relating to the health, safety, and nutritional quality of food sold in Canada.

Health Canada-Food & Nutrition
Health Canada - List of Acts & Regulations

Cosmetics

Cosmétiques / Cosméticos

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Health Canada works closely with industry and professionals to regulate and promote the safe use of cosmetics and personal care products that are made for distribution and for retail in Canada. The basis for the regulatory authority for the Cosmetic Programmes comes for the Food and Drug Act and Cosmetic Regulations.

Cosmetics-Main page
Cosmetic Regulations
Labelling of Cosmetics
ASC Guidelines Nonprescription & Cosmetics Industry
The Canadian Cosmetic, Toiletry and Fragrance Association (CCTFA) is the lead Canadian trade association for the personal care products industry.
USA- Personal Care Products Council (formerly the Cosmetic, Toiletry and Fragrance Association) is the leading national trade association for the cosmetic and personal care products industry.
USA- Personal Care Products Council (formerly the Cosmetic, Toiletry and Fragrance Association) is the leading national trade association for the cosmetic and personal care products industry.

Trademarks, Patents & Copyrights

Marques de commerce, brevets et droits d'auteur
Marcas comerciales, patentes y derechos de autor

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